Around half of the businesses who consult Anvil Media about creating strategic video content are already considering animation. It’s either their preferred mode, or it’s on their minds.  

The podcast world is flooded with content, much of it with poor creative and technical execution and lacking a clear focus. But why? A podcast is just "recorded chat", right? As long as you...

When using video to get people to act, it’s vital to recognise the way they will make that decision. Marketers call it the "buyer journey". In agriculture it's called the "adoption cycle"....

The little girl in the opening scene of this video turned 20 this year. In the years since that clothesline scene, video took over the internet, social media became the place we watch it, and...

Australia’s agricultural sector has many global competitive advantages, from a clean and green reputation to its proximity to Asian markets. While on-farm technology may not be currently be...

I recently judged a national video production awards competition and was stunned at the judging criteria.

Small on space, but big on industry collaboration. Netherland’s agricultural industry is focused on bringing government, businesses and research organisations together to enable and drive...

Anvil Media has won three awards at the 2018 GlobalTrend Video Awards, picking up bronze in the food and beverage, finance and training categories.

From an anti-GMO activist to a keen advocate and international campaigner for GMO use in agriculture. Author and environmental campaigner Mark Lynas joins The Anvil to discuss why scientific...